(Photo Credit: Erich Schlegel for The New York Times)We live in a data dominant world. In fact, data often drive the decisions we make and in baseball, we see these data driven decisions playing out before our eyes on every ballpark in America. “For many companies, leveraging big data is the hot ticket to more effective marketing and product development. But those who are using data to improve their customer service are taking it one step further. When a customer reaches out, the representative can more quickly and efficiently solve the problem if they have the right data in front of them. They won’t need to ask as many questions of the customer because they already know the answers,” according to an article entitled “5 ways companies are using big data to help their customers” on the...

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