When world wrestling champion Rip Thoms (Hulk Hogan) refuses to join a competing network, an evil executive creates a new program, "The Battle of the Tough Guys," where rules don't exist and men engage in an all-out brawl for money. After a murdering exconvict by the name of Zeus comes out on top as the toughest man, an ultimate title match with Rip is the TV network's best chance for big ratings

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