Football Fans, Cable and internet subscribers and half time acts at the super bowl should all be prepared to pay up! The tax exempt organization that it's the National Football League is now asking bands such as COLDPLAY to pay to play. The NFL' revenue is estimated at $10 Billion now and the commissioner expects to bring that number $25 Billion by 2027. t's no secret that the super bowl is one of the most watched programs around the world. 2013' Super Bowl at MetLife Stadium in East Rutherford, N.J., might be the most popular and expensive television program in U.S. history – about 110 million viewers watched a football game that commanded nearly $4 million for a 30-second commercial. Some even watch the game just for the commercials. The commercials are often funny and thought provoking and cost millions of dollars to run, in the end costing consumers in item price. Want to be at the game? Tickets at the 50-yard line cost about $10,000. A 20-ounce cup of Bud Light will cost $14. Add parking, tolls, any food, a program and your yearly family budget is blown. The NFL also receives millions in television contracts for the privilege of televising their games. The NFL now has digital products like watching the pre-season on your tablet, computer or smartphone for $20. Something that clearly should be free. For those out of the United States for around $250 you can watch the nfl season on your internet devices; or if you are in the U.S. you can pay DirectV $350 ( whose contract is up after 2014, watch price hike ) and view all games on your T.V. The one thing the NFL doesn't lack is revenue streams. NFL takes aim at $25 billion, but at what price? "Nothing is really sacred anymore," said John Vrooman, a sports economics professor at Vanderbilt University. Several analysts told USA TODAY Sports that the NFL can get there, but it will be an expensive journey. More palatial stadiums.(at tax payers cost sharing) Expanded playoffs. Fantasy Football, More exposure in more places, including the internet, smartphones, tablets, games in London and more Thursday night games sold to the highest-bidding network. NFL Commissioner Roger Goodell gave the magic number at a meeting of NFL team owners in 2010: a goal of tripling league revenue in 17 years. "If it happens, the NFL would have more income than the gross domestic products of dozens of small countries and would be in the same financial district currently occupied by gigantic global brands such as McDonald's, Nike and Goodyear Tire, each of which recently took in about $21 to $28 billion annually."-usa today Who will pay the price? Fans, sponsors and broadcasters. The NFL is the most popular sports league in America. America's New National pastime. If the average NFL fan thinks the cost of attending games is already too high, how about paying ever-higher prices to watch games on ESPN and the NFL Network? Cable and satellite TV providers pay ESPN an average of $6.04 per subscription per month, more than double from 10 years ago and dwarfing the likes of CNN (63 cents) and TBS (72 cents), according to SNL Kagan, a market research firm. Should half time acts have to pay for the exposure when the NFL has already been paid for its product? How much are you willing to pay?