November 26, 2013 marks a special day for the National Hockey League as the league has teamed up with Rogers Communications. The NHL and media mogul have reached a 12-year, $5.2 billion deal for the league’s broadcasting and multimedia rights.
What this means is that Rogers will now have national rights to all NHL games including the Stanley Cup Playoffs and Stanley Cup Final on all of its platforms in all languages.
Additionally, for those fans across Canada who are prone to getting annoyed at not being able to watch their favourite team due to local blackouts, the new deal guarantees there will be no more local blackouts or regionalization of games, according to the NHL on Tuesday morning.
As part of the deal, however, Rogers did announce that CBC will continue to broadcast Hockey Night in Canada while Quebec-based TVA has all of the Canadian French-language multimedia rights.
While the new agreement is subject to approval by the NHL Board of Governors, the league did say that the deal will begin in 2013-15 and run through until the conclusion of the 2025-26 season.
With that said, since the Board of Governors is scheduled to meet December 9-10 in Pebble Beach, CA, expect the new agreement to be approved sooner rather than later.
In a statement, the league said that their agreement with Rogers Communication is the largest media rights deal in its history in addition to one of the largest media rights deals ever in Canada. This includes the largest sports-media rights agreement ever.
Overall, Tuesday’s agreement between the NHL and Rogers Communication marks an even brighter future for both sides, especially the league.